I'm looking for an advice from people who are most likely more experienced in investing.
As you may possibly know, Nokia ($NOK) is back and it's doing great. I work with a few telcos in my country and I know that Nokia phones are one of the best selling phones in our market, and Nokia is getting back on their feet in the other markets too.
That's quite easy to explain. They still have a nostalgic brand which is associated with good memories and quality deeply in our minds. And also they're doing a great job on the design, hardware choices, software (clean Android, now even Android One which makes Nokia the new Nexus). The only problem is the camera image processing which Nokia will hopefully fix soon together with Zeiss.
But there's one thing. Actually, it's HMD Global (which is a private company) making all these great phones and great choices. They simply have a deal with Nokia which means that HMD Global can use Nokia's branding, name, and patents for their phones. But Nokia ($NOK) itself doesn't have anything to do with these great phones.
Nokia ($NOK, not HMD Global) is working on networking equipment. As far as I know, they're doing pretty well but I want to invest in something I know well enough. I know smartphone market perfectly, I don't know about networking equipment that much.
So, does HMD Global work influence $NOK price enough? What do you think? Is it worth investing in Nokia simply because their brand and patents are used for great HMD Global phones which are increasing their market share day-by-day?
Submitted June 18, 2018 at 09:46AM by EMastercard https://ift.tt/2JLfw2p